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Ordinals Marketplace
2024Marketplace
700k
Telegram Mini App Users
60k+
Twitter Followers (Organic)
120k
Views on NFT Launch
One of the first marketplaces for Bitcoin Ordinals needed to establish itself as the go-to destination for digital artifacts on Bitcoin.
Follower Growth (X)
The Challenge
Bitcoin NFTs were a new concept. Most crypto users didn't understand Ordinals, and the marketplace faced competition from established Ethereum NFT platforms.
Our Approach
- →Positioned Bitcoin Ordinals as 'digital artifacts' — more permanent, more valuable than regular NFTs
- →Built Telegram Mini App for frictionless mobile trading
- →Coordinated KOL campaign with 200+ crypto influencers
- →Created educational content explaining Ordinals to mainstream crypto audience
Detailed Outcomes
- /700,000 users on Telegram Mini App
- /Twitter following grew from 1k to 60k
- /NFT launch generated 120k+ views across KOL network
- /Established as a leading Ordinals marketplace
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